MIP worked with Range 129 to develop their signature identity, as well as their advertising strategy. If you’re not a well-known brand like Smith & Wesson, marketing an indoor shooting range and retail firearm business can be almost impossible. Facebook and Google which was once a bastion for firearm and ammunition companies to advertise, now bans all paid advertising related to direct weapon sales. So what do you do? You utilize SEO and tap into new channels of digital advertising.
The current live website that we continue to manage and maintain can be viewed here: range129.com
SEE RELATED WORK:
Ottinger (Brand Identity & Marketing) +
MAKE !T POP ADVERTISING & DESIGN
1026 Atlantic Avenue, Atlantic City, NJ 08401
